AI Agents at Work: Vacation Rental Operations, Hiring, and Launching a Business

So signet rings, we're getting signet rings. I think we need matching signet rings for sure. I just feel like you get to your twenties and thirties, you're an entrepreneur, you start getting into all these different things, what's the next thing that comes next? Signet rings. So would would a signet ring be like Your company logo or No, the State logo. State logo. Yeah. Yeah. There's only one. Yeah, it would look amazing on a ring. Well you got a pinky. Yeah. I love it. Well, we are a week back from V RMA. So what'd you guys think of the conference?

I went to I went to two sessions. I went to one and a half sessions while I was there. It was amazing. No, I spent a ton of time talking to everyone and hours and hours and hours of hallway conversations, which is obviously the best part of it. No, there's a couple of good sessions as well for sure, but it was great catching up with people, meeting a bunch of new companies and seeing what they do. Met a guy who manufactures his own linens, so like that's gonna start happening. What's he doing that's special on that? Huh? Is he put is he putting like RFIDs and stuff in it?

Have you seen that? Yeah, yeah, yeah, yeah. He's man he's manufacturing his his own like overseas and having him come over and he can like RFID tag everything and it's pretty cool. That's sick. What about you, Michael? man, that sounds excessive. Awesome, but I think we've got a few other holes to figure out first. yeah, same as Jack. Probably the least amount of sessions I've ever gone to, but definitely had to go support. So I saw you up there, JJ. Hanging out with Trevor. Yeah, that was that was a great session. Trevor Burrus man. I I was raising my hand and they just didn't choose me.

I really wanted to throw the the softball up there of asking who had the highest guest review scores. You know, the guy that people everyone thought was unhinged or the one that said that they would never let A AI respond to a guest message. I I'd put a polymarket bet on one of Yeah, it was it was a great show. Same same with you guys. I you know, I went through the app and I like had all of the things that looked interesting that I wanted to do and then I blinked and the first day was over. I went to I I didn't make it to any sessions. I I meant to, but then I just kept getting distracted and pulled in different directions.

But like you said, Jack, I think the like Those hallway conversations are some of the best and like the reason to go to in person networking events is that you're able to just have those like one off conversations and see people you haven't seen in in a year, you know, catch up with people that what what are they up to now and that kind of stuff. yeah. So what what's what what's something that that you're working on this week that's been exciting? Muse. I'm all in on Muse. I'm all in on Facebook. Meta to the moon. yeah, that's basically it. So if if anybody's listening talk about Muse.

'Cause it's still pretty new, you know, like maybe maybe some people don't know about like what it I'll give the remote what it is. Now that Michael turned off the loudest fan. ever manufactured in the world. We can actually hear each other talk, which is great. Just kidding. it's basically I mean honestly it's it's grokbot, so I think most people are familiar with Grokbot or with like a Hermes or an open claw agent. very similar to either one of those. I would say Muse is probably just the easiest out of the box agent to use for anyone. So I've just been testing it a lot.

I do think it's pretty cool. I would say like Me, Michael, and JJ probably all like use grokbot a significant amount and probably use Grokbot more for business stuff, but I've just been running some interesting tests with like using Muse for my personal or like my brother has like a cleaning business and like helping him out, like hey, just using my Muse to like see what it's capable of. And it's just pretty phenomenal how easy it is. It's like as easy as Grokbot, but you load it up, it's free. Someone who's never done AI before can use it. My wife like refinishes Facebook Marketplace furniture and it will like you know, find like good Facebook Marketplace deals.

Like it it helps her like do all of that and she's like not all in on AI and she's able to like go back and forth with it. So yeah, it's just like super super easy to use. You can download it for free, use a significant amount of use just for free. It's basically like everything that open claw should have been, but you know, now it's you don't have to like troubleshoot anything. Okay. That was like I so I'm still kinda nervous about music. I'm not gonna lie, because like I don't like the fact that it's free. You know, like you always see that. Like if you're not paying for it, like you are you're you're the the product.

Which is like the same with Facebook, right? So like you know, I I imagine that they're gonna get ads into it just like OpenAI is doing, you know, and start because they're gonna have way more data based on Both your Facebook and your news agent. So it's like you g you definitely gotta know what you're signing up for and Zuck says Zuck says it's like his transaction fees is where he believes he'll actually make money. So like when you buy stuff with it. but I will say the free usage like gets you to a certain point, but I think it's like just enough to kinda get you hooked if you wanna use it.

Like I think more AIs are gonna start doing that. Like you can use like three da three days worth or whatever to to use and then you gotta pay. I texted Michael last night, I went ahead and bought a Max plan. I wanna test out the new model that came out. And yeah, I agree. I d I do think like Zuck and Elon are the two bets for me when it comes to AI and like who I'm gonna use. And like I mean Anthropic's got so much data on me that like that can't be good at all. So Yeah. Yeah. No, I yeah, I don't know. I think like I haven't I haven't like deep dove into the terms of any of these things that we're giving all this data to, which we probably should, but one one of the things that you said that did stand out to me though was that it just works, right?

Like that's the that's what I loved about Grockbot was like I spent all this time fumbling around with OpenClaw and like I started with Hermes and you guys have Hermes agents that are awesome. And I like my Hermes agent still is like he had a disability, I think. It just like didn't work. So but then I turned on Grok and it was just like there it is. It wa you know, like it just does what you want it to do and you didn't have to set anything up, so I'll do a I'll do a rapid fire muse use case. I came prepared for this podcast by the way. So, quick hitters.

Last night I ran out of magnesium glycinate. Me and Aiden would need our magnesium glycinate to go to bed. Muse DoorDash. I even know what that is. It's just supplement like magnesium. just magn okay. Yeah, yeah. Muse door dashed me more magnesium glycinate. I got to my house last night, paid for it and everything. We've been talking about doing this podcast so p people don't know, this podcast we have done a weekly call for a very long time, like almost a year I think, where we literally just talk about AI once a week for an hour. So we decided we should make this into a podcast.

And we decided that like four months ago. Last night on my couch I just voiced to muse. This thing needs to be a podcast, figure it out. So it signed up for Riverside, made an account, built the program out, like did the whole thing, sent me the links, and we finally did it. signed my daughter up for swim lessons at a private gym by going into their website, downloading the PDF form and writing everything for me and like signing her up, getting my wife's information, like basically like handling all of it for her. I coach my kids soccer game every Saturday.

So during the soccer game I'm I'm responsible for substitutions and Muse texts me every five minutes with the new substitutions and the goalies that need to be in there and the names of all the kids. You're gonna need like little pictures of the kids too so you know who's They don't get it doesn't get that data. This one was pretty cool. I I didn't actually buy one, but I well I did buy concert tickets to L L Langley and I'm not a big concert guy, so I bought awful tickets. I was telling Michael, like I bought top row tickets in the stadium. Like I just I'm not a concert guy, I didn't know what I was buying.

So we show up, my wife is not happy. We ended up like doing the concert there, but for about forty five minutes it was simultaneously scraping every ticket website and all the retrades of all the prices and then getting to the checkout pages of every one and letting me know, like, press here if you want it right now. And I could just like scalp a It was super expensive, but it was like pretty crazy. I mean, booked the hotel for my general manager to go on a trip, cancelled five subscriptions. I I have this list that I made for the podcast of like what are you doing?

d are you giving it a virtual card or is it have your actual card or like what are you doing for the payment? So Link by Stripe I feel like is pretty cool where I I somewhat somewhat trust Stripe. I think. Maybe not fully, but basically it's like it can spin up virtual cards in real time to make purchases and it I have like a business card and my like my personal card on there and then I'll just tell it like personal or business and it'll spin up like a virtual version of like my MX or something like that and then check out on whatever it is and and make the purchase there.

And the interface I'm used is nice. It like it gives you a little approval card. You just hit approve. It's pretty fast. Michael, what you doing with with agents? I know you got a lot of agent stuff cooking. my I just I just got a notification all my waiver claims went through for my fantasy football teams. So you got it running your fantasy football? Yeah, for sure. You know how hard it is to remember every Wednesday to go like put in your your claims for all your teams. Have you noticed a shift? I don't I don't play fantasy football 'cause I'm terrible But have you noticed a shift in like your other like other people in the in the league also using AI?

Like it is it harder now because like people are are really on top of it versus you could previously like you you could kind of bank on people not checking it all the time? Well, actually we were one person short this year for our twelve person team, so Luke added his own Grokbot as Grokbot's just on the You guys are about to get smoked. You really gotta be on top of it, 'cause that guy doesn't forget anything. He's constantly sending out trades that are just I say horrible, they're great for him. The team just unhinged. Yeah, it's like Grokowski.

Team Grokowski. but he doesn't forget to set his line ups. He doesn't forget to swap someone out that's injured or Yeah, just not on the team. Th the the fun one for one of my leagues is it actually does like a write up every like Monday and that's just like so much more fun and engaging. Like the only reason why you're playing playing the game with friends is like for the camaraderie, but then like life gets in the way and you forget and all that stuff. So it it has a pretty pretty sassy roast that it does that I send out on Tuesdays. Nice. That's what I was gonna ask is like if if the write up is like fun, 'cause I think that would make the league way more fun.

It's like wow, JJ started that guy over that guy. Like that was such a rookie mistake and he lost by two points. He totally would have beat Jack if like you know. The first time I played fantasy football was in high school and I like had no idea what I was doing and everybody convinced me that you should draft the kicker first. So that was my first pick was a kicker. And so since then I've always been like you know, I don't know if this is my thing or not. That's crazy. Yeah, that's one of I'm going through it. I obviously we use it a ton for work, but some other personal ones this morning.

I use the app called Heavy for like tracking my workouts. But it's just kind of annoying to go add like, okay, bench, three sets, these weights, all this stuff. So found the Heavy API key, gave it to my GrockBot and it like redid the workout plan for the whole week. Like the exact reps, weights, rest time between I feel like the first time I set that up it took like an hour. Like laying in bed at night to like go and be like, Okay, on Monday I'm gonna do this and then it's like, Well I'm never gonna change it 'cause it's just so much effort. No, that's great.

Yeah, some of those are just fun. This morning, just since Jack's on the Muse train, it went and traded a bunch of money in my four one K over to Meta and SpaceX. Yeah, Muse Muse bought me Meta stock last night at four AM. Assuming the market opens it triggered. I've always been a you know read Ray Dalio's books and a lot of these like boring like index fund ones. I'm like, you know what? If I'm gonna make a bet and like die on a hill, it's gonna be with with AI. I mean it's just such a industrial revolution going on. I'm like, well, let's at least pick the ones like I want to win.

And I was just on the Elon train, but The latest update to Zuck has been pretty interesting to watch. He's MMA, drinking beer. I don't know. He looks a little more American than he used to. Whoever he hired as his like stylist has done an amazing job. The the glow up that Zuck has had in the past like two and a half years has been unreal. So good for him. He's living his best life. That's You just have to stand next to Alexander Wang. Just like secondhand rubbing off on him. Yeah. Yeah. Well, my my Grokbot, I haven't I haven't done too much to be honest, but it is like I've been using it mostly on on the personal side of things.

And my favorite is that I've got it doing my grocery shopping for me. And so it went through and got like all of it it we use Whole Foods, so went through like all of our Amazon purchases for the past like two years. built out a database of preferences to know if I say add eggs to the shopping list, it knows like, these are the types of eggs that you get. Or like, you know, this is the yogurt brand that you like or whatever. So it it knows like all of the preferences. And then if it if it doesn't know, it knows like, okay, we might this is probably what you're gonna like and it adds it to the cart.

So it's like automatically building out a cart every week. I don't have it auto ordering yet. It probably could. But I have it like just build the cart and then you know, we'll add some like last minute stuff. But that's been pretty sick. Is that through Instacart? No, through Amazon. I wish Amazon had an C P so it was like a little bit better. but it's just using the browser and Amazon does not play nice with agents. They're they're shutting down. No. Which is weird. You would think Amazon would like come out with their own agent, but I don't know, maybe they're kind of just like Sitting on the sidelines with It's super annoying when you keep having to tell it.

Try again, try harder. Figure it out. I don't care how. But yeah, that's the that's the sweet part about Groc and like Muse too, is like it has its own browser so it can do stuff without being connected to it. So I would say the only downside about Muse is that it has its own browser, but it doesn't have its own terminal. So like depending on how technical you do you're doing stuff like it can't like run a C L I through its own terminal or but I don't know, it's just so rare that I get in that situation and if I do, GrocBot can do it. So Yeah, I've I've had success, especially with the banking institution ones.

Maybe you shouldn't be having your graph online in this stuff. gosh. You know. Don't worry, J J. There's no no PTSD there. But I mean even just like with credit card balances or stuff like that, it's just like it's hard to it's hard when tools only get you like eighty percent of the way there. And you're like, I just want like full context on things. And then also for Amazon, like some of those that bounce you out. I've had mine like rerouting through Tail Scale through my like mini PC that's just chilling in a cabinet at my house. So like it doesn't look like it's coming from a data center.

It seems like that's the way that like a lot of these sites are like blocking it down of like, Hey, are you trying to log in from this random Memphis address? I'm like, No. Dude, I I literally just opened Muse and they have an ideas section of like here's things that I can automate or do for you and I'm just like scrolling through. Also yesterday I am so well in on meta, I told Muse, his name's Muse, find my glasses prescription and buy me the new meta Ray Bans with my prescription and it did the whole checkout process and it was like they'll be here in two weeks.

So the one of the ideas is like when your meta glasses arrive I can set them up for you. I can underwrite I was looking at buying some land in like the city near me to like build the facility. I can underwrite these like different construction costs for these two different options for you. I can find your Vega pairs of shoes that you always wear and go ahead and order you new ones. for your Genesis coupe, I can go ahead and like order these parts that you've been looking at recently. I'm just like I probably said this stuff like a month and a half, two months ago.

I kinda forgot about it, but it's interesting that it comes through and it's like, hey These are still things that you never actually did that you were asking about, like you want me to go ahead and knock these out or what? I saw something, I think it was on Reddit where it was like talking about Muse use cases and a super interesting one you mentioned like doing doing a land deal was like looking using Facebook Marketplace, which I think is a huge perk of Muse is that it can use Facebook Marketplace because Facebook really doesn't like people scraping and like logging in.

Mike Rockbot was doing great selling stuff on Facebook Marketplace and then when Muse came out They locked it down. So now my Muse is the one selling random stuff. But it's so nice to just take a picture, throw it on the front porch, and it writes the description, creates the title, negotiates with people, tells them my Venmo. And if they steal it, they probably needed it. But can it didn't you have it look at your cameras at your house? Yeah, that's even crazier. So I've got home assistant, as like my smart home setup, and so it could look through our front doorbell camera and see if the person came or not, which was just like Gets pretty crazy.

but the you using marketplace it was saying like you could pull up land deals and then also analyze those land deals and so you can start arbitraging stuff based on marketplace. So you could say like, this one's this is a good deal for this piece of land based on like the research that I did separately. So it's like that would have been a super manual task to do outside of that. So so some of those are are super interesting. Well actually every day at like eight thirty it sends me a new flip deal and it's all through private Facebook groups. Like in yeah, I'm sure this is every city, but in Knoxville, like all these deals, like they don't hit the market, they all go to like these private Facebook groups.

But like my accounts in there, so musy just like, Hey, I know your price range for like and propensity to flip a house. Here's one every day that I think you would like and it's pretty crazy. What is so again I haven't spent any time in Muse really w does it allow you to comment on like interact on fa as your Facebook or is that blocked out? I don't know. I don't really 'cause I'm thinking about it like you mentioned local Facebook groups. So everybody in and kind of like thinking about you know our businesses and vacation rentals, everybody probably has a local group of like people that are either own vacation rentals in their market or they're like it's a locals group, right?

But that I mean that comes up all the time. People are asking for like a local property manager. And I'm not on Facebook that much. Like I'm not like sitting there monitoring it. But if you could have Muse monitor those groups and as soon as anytime anybody asks anything related to vacation property management, it could comment on your behalf or on your page's behalf or whatever and say like, hey You know, I check out our company. Same thing with like people looking for rentals. That happens a lot too, where they're like, Hey, we're looking for a three month beach rental.

And it's just like I've commented sometimes, but I mean I'm not on there enough to Yeah do that all the time. I think you probably can. I think like a great use case for that even is it identifies all those and it drops them into Slack for your sales rep and he can on his own account goes. That's a great idea. I know a little bit more personal. Michael was doing this on hard mode. with open claw pre like easy agents where he had like yeah I mean it was an insane setup to be able to achieve this but I think it might have been Hermes but yeah it was it was like a cron running every fifteen minutes checking all the local like Facebook pages to see if anyone needed a manager and then it would just DM our sales guy so that it was coming from him but yeah it's that might be the the kick in the butt I need to like set up muse on Did you take Mary?

Now it's got a true ROI, you know. Did you take Mary? Anybody need a billion credits? Yeah. Hit Jack up. He's got a referral because I might post them on LinkedIn actually when I drop this. Link in the comments. Yeah, yeah, yeah, yeah. Cool. JJ's our host. What else we got, JJ? So I mean we talked a lot about like our personal use cases and like what we're what we're excited about. Have you done anything this week work wise that you know would be useful to talk about tech technology, AI, anything like that that that you've implemented this this week or in the past week?

Well, I'm actually retired, so I don't work. And no, both of you guys we're probably you're like, wait, w work? What do we Yeah. No, I'm kidding. I don't know, I feel like the this is like low key, but we have a hiring platform, obviously, that like we've all worked on. And I think just the cool s so basically we built an C P for this. Like you you basically built the hiring side of the C P I kinda built the sales side of the C P I think this is one area that I'm pretty excited about. It's pretty low level, honestly. But across like brands we get a significant amount of applicants for different things and obviously at times we don't go through all the applicants or or we don't choose applicants for different roles.

And so we had like a role that someone on my team said they wanted to fill and then I had Muse go through a thousand applicants and source like everything that I was interested in across our personal platform through our MCP and it found two like ballers that we didn't hire and I was like, Great, like they weren't a fit for that specific role, but like they match exactly what this person's looking for on the team and Muse went through, pulled resumes, pulled videos, pulled everything about the people, emailed them to my chief of staff and general manager that runs that business and, you know, like that was a pretty cool, like automatic business use case.

That's not like a recurring thing, but I think the hiring funnel that we have is is pretty cool now. I think that's a huge ROI that I'm excited about. I am super bullish on what you just said. So like not only like I've been bullish on like building your own custom tech. Not like your full tech stack, but like fringe cases like a hiring platform where it's like we don't necessarily wanna go out and have like a full on ATS for like a recruiting agency. But like we still like we do recruiting, you know, like we want something. So Like building out your own hiring stuff, I think like that makes sense.

Is especially in our case. But now I'm like even more bullish on not only having that custom platform that you can log into, but having a an MCP that now you don't even need to log into it and you've got your agents or your cloud account or whatever hooked up to it and you just talk to it in natural language. And I think I think that's the way a lot of software is going anyway. But I think especially for like self building, like building to have that so it just it's just an add on into your cloud account and you don't even have to have like any of the features on a screen anymore.

You know, as long as all that data's in there. You could just manipulate it how you want. I mean I was on a podcast with Michael's co founder about hiring Michael you should dive into like your cleaner like how you hire your cleaners and like filter out like information that you need. He he explained it on that show but Yeah, I mean, especially with housekeeping, we just have like a lot of volume. probably have forty or fifty housekeepers at a time. It's really hot hard to have like full full time, you know, when it's only like ten to four checkout windows.

So we just have a lot of people that work twenty to thirty hours a week. but yeah, it's just always just trying to keep keep us filled there. we don't have we we follow all the the Colorado State laws, you know, all that really fun, exciting stuff, but not having AI like actually filter out any of the screening but just help us with some of the like pre screening. And a lot of the text messages we found a lot more, especially in more blue collar jobs, finding a lot more response rate to text messages than emails. And so right after someone submits, they get a text within, you know, sixty seconds of submitting their application, which is just like, I don't know.

I haven't been job searching in a while, but I've heard from people and it just like sounds not fun to send out millions of applications and like never hear back. So getting a a response right away, obviously letting them know that it's just part of our our screening and it's and it's not a real person, but go back and forth, just clarify a few more questions. some of that stuff's just super helpful to then be like, hey You you already passed, we already ran through your resume. We think you'd be a great fit. Here's a link to our our housekeeping manager's calendar.

Like, hey, just all the way straight through to like you've booked an interview with a real person in 30 minutes after just texting back and forth has been like super helpful for her. just to keep that going. So like whatever days she has, her interviews on, like she's always got people that she can interview that are looking for jobs, which has been super helpful for us because it just ate up a lot of our HR time of doing that. What I think is super cool about what you built with this is that like most of the time, like to get some of the answers to the questions that you want, you would have to have like a multi step form or something as part of the application.

And especially on those frontline jobs, it's hard to get people to do all of those steps. Whereas what you've done is like basically taken it to where now it's like a conversation. Instead of them filling out the application, now it's like they're answering all the same questions, but it's in a more personal format. Like people are used to texting back and forth versus like, I have to sit down on the computer and like type out all these questions. Now they can just like answer them back and forth on on a text message. And like you said, I mean, that was a human that was going back and forth trying to do that screening.

before that now you're able to like collect all the information via text. So I th I think it's awesome. Did you guys we'll have to get Trevor Trevor to come join us next week but he built out a pretty cool i messaging thing did you guys my gosh explain it so I I I mean we'll have to have him explain it but essentially he's able to send his guests iMessage messages now. And so he's like hosting a it's like server side iMessage server. Yeah, yeah. Server side iMessage to guess. It's crazy. I don't know. I feel like Which is really cool. I would love that.

Yeah. I've looked into it 'cause there's a couple of different like API offerings for it, but it's very expensive. But the way that he figured out how to do it is a lot cheaper. Yeah. So that's a teaser for for next week if if we've got any Podcast fans, yeah. Tune in next week. Dude, I'm excited. I think the pods is gonna be good. I mean, people have been asking me to do a pod for like for like a long time. Like, you should do one. I just never want to because I don't wanna be tied to doing something. But like I said, the past like year or whatever it's been doing these like weekly call it's literally just been this, like for a year.

Like we just talk about cool stuff we're doing. Trevor's usually here. I just nature of like what I do day to day and like state or in like my own company, stuff like that. I I talk to so many people who run vacation rural management companies and I feel like I I never get close to these conversations, so I think it's gonna be super interesting for people to like just peek behind the curtain, maybe listen a little closer. Like I actually just had a referral call at a company, a management a manager looking to use a product, I was a referral call and like that guy would just like probably be over the moon to like be able to listen into not that we're doing anything like overly special, but I feel like I don't know, most people And maybe I I'm saying this wrong, are so involved with like running the day to day of their company and like getting guests checked in or like getting the property clean and and maybe it's y I mean it is unique the position that us three are in of like we're not doing that and so we're like able to focus super hard on this technology stuff and how to leverage it into the business, how to grow the business with it.

I think it's a unique perspective for people to hear. Yeah, no, I I totally agree. I mean we're I I think we three of us are are very lucky in the situations that we're in that we get to geek out on on tech stuff while co founders and and employees kind of run the the day to day of the business. But you know, your point too is like we're we're not talking about anything crazy. And I've I've thought that for a long time and same thing. I've like always wanted to start a podcast and then I'm like, nobody really cares about what you know, what we talk about which you know, maybe they don't, but Every time I have done, you know, like an in person speaking thing at Verma or other conferences, there's always a couple of people that'll come up after the talk and like stop me in the hallway or something and and say like, you know, this this is great or like ask me a follow up question on something that I had mentioned and in my head I'm always like, you know, I I don't think that I I have anything special to be talking about or offering, but then that always kinda like reinforces it of Like, okay, the this was useful to somebody.

So that kinda like, you know, when we started talking about launching this podcast, it was like, Okay, well maybe somebody will find some something interesting in in what we have to say or or learn something new and it's not just like completely like boring or or reused information or anything like that, you know. So yeah. And plus like you said, we've already been do basically doing it for a year, so we might might as well record it and put it out there. Doesn't take any more time. I feel like every now and then though we're gonna hit a couple weeks where we just have like an entire show on the drama of like the AI like play like the what's going on in AI and just like the drama between the companies.

Those are my favorite meetings. Which is also good because maybe people just get like second hand news from us. Yeah, yeah. Yeah, exactly. Yeah. Yeah, I mean it's it it's crazy we've been doing it this long already, and it's definitely like my favorite call every week. Of just like seeing what one of us has put together or hey, have you tried this or did you know this integrated with that? Or you know, piecing different things together. And then it's also just crazy, like, as we've seen like AI and the capabilities evolve, seeing how we all use it to tackle different problems, like me seeing like the problem with like with keeping enough housekeeping staff and then Trevor seeing a bunch of like lift on direct bookings and then Jack's just using it all over the place for everything and everything in between.

It's just it's really cool to see like how many different ways you can piece it together and a lot of those use cases a lot of people I I know I've been stuck of like, well what's the next use case? Like what am I even supposed to do next? And so like just sharing those ideas, you can kind of like spin things off of Yeah. A hundred percent. Yeah. You'll like hear somebody say something and then it gets your your brain turning about like, well, you know, that's not a problem for me, but this is and like I wonder if I could use this for similar solution, similar outcome.

I feel like one I shared this to a really big comp so I was at Verma and I was talking to like a massive company in the space and another company in Florida came up and started talking and they were As it happens to me all the time for what I'm we're known as the AI. The us three are known as the AI guys now. They're just like in the whole country in in this industry. But the guy I was talking to is like, this is the AI guy. Like he does the AI stuff. Like ask him anything you want, you know. And they're like, What's like something you've done recently?

And I feel like everyone asked me that. But I actually had a cool answer, so I wanted to share it. We had in our cleaning so we have a cleaning company that we run locally as well, and it faces like a lot of different problems in our market, maybe compared to most, just because the Smoky Mountains where we're at, extremely spread out, large property size, it's like forty five minute dri it's like they can't do as many cleans a day and the communication flow is very tricky. And so we built an agent in Slack and so the cleaners, if they have any problems, well basically in Spanish as well, they can take pictures of everything.

That they're having an issue with, like a microwave, whatever it is. And then Spanish just drop in, like, here's at this property, like founding finding these issues, just want to let you know about it. That entire Slack channel, and I'm not exactly sure how I did how we set this up, but that entire Slack channel is translated. So like we have a translating software inside of the Slack channel translating every single message that goes in both ways. And then we have an agent coming under that. picking up the photos and the property and the issue and then basically moving it over and saying, All right, you know, should this go to the owner relations person for review to fix this, or should we just create a maintenance task right now for it to be fixed the next day?

Or should we let the guests know about it? Or should we do all three? And essentially just like you know, now you see the cleaners tagging the agent and like like roughly my calculations is like We had basically one person doing this. I think like forty to fifty percent of their job has been like automated in a good way. Like now they can focus on like the way more important stuff instead of answering these low level questions. But just like in one swoop of an agent putting put in place, like so much capacity just opened up in that business and it's it's pretty cool to see like we worked on that for one day and then rolled it out and it's just like it's going crazy.

It's wild. Yeah, I love that. I and I think like we've kinda had some similar ideas of like Slack agents and stuff where we try and make it super simple for the cleaners, you know, let them report something in Slack rather than like, you gotta go fill out this form somewhere on this on this app and like you know, so I I think kinda going back to the C P thing where it's just like you don't even need a interface. Just let them send a message and figure it out from there. We we've definitely leaned really hard into that side of things. We try really actively to tell them not to create any tasks manually.

It's just there's too many variables, there's too many things to fill in, there's too many you know, you end up with like a really short brief title, like no description, the pictures get left off, like people just forget, they don't add the right tags for the right departments or follow up messages. And so, I mean, we still have a pretty well built out Hermes agent fleet across ours. They they seem a little archaic compared to to Grockbot and everything now. But it's nice having the control of like what models they're on, you know, what level of thinking they've got, what tool calls and skills they have to be able to go do things.

But hey, if now when a cleaner reports an issue or takes pictures and adds it, like it's not just like, hey, let me just create the task. It's like, hey, do you think it'll cost more than five hundred bucks to fix this task? And if so, like immediately tag owner relations and like get them in the loop on this. Cause like instead of waiting for someone down the line to pick it up and be like, Well, we thought it was gonna be three hundred bucks and now we're getting close to like the five hundred dollar spend limit we have with our homeowners, like maybe I should loop them in now and it's like halfway through the job or the job's already over, and then you're kind of going back to that homeowner, like, shoot, we thought it would be less.

And so we've just seen a lot of like efficiency gains with agents creating the tasks. Yeah, we have like a skill that codes the template for the task creation. So like example we have like maintenance runners and something else. So it's like one, two, three. Those are different skilled technician tasks and templates. S one or R one, R two, R three, different runner or cleaner like task templates and timelines for like when and so the agent will basically just like all right, I'll file an one or I'll file an two, dep like it it uses the skill to make the decision.

We We just call it a matrix skill where it's like all the data's there. It just decides, to Michael's point, like when, who, what techs based on like tomorrow's drive schedule should this be applied to? Like it's just wild how yeah, much efficiency you can pull out of that. Yeah, we're gonna have to do a deep dive on both of your maintenance processes because I feel like that's a can of worms. Yeah, that's a whole yeah, that's a whole like show in itself. And I think there's a lot of I don't know. I think there's a lot of things to learn, especially once you start like looking at getting in the weeds on on others set up.

Last other thing is GPT six Astra. So like obviously I'm all in on a bunch of AI tools. I think that one thing that people I don't know, obviously you need to be careful like what you're doing produces like efficiency gains and or revenue. So like you could spend all day long just like geeking around on AI, but I think one thing that our group is like our group specifically is pretty good at is solving bottlenecks in the business and or creating new revenue in the business with it and like actually doing something valuable. Obviously all the Muse stuff is like personal cool things that are going on.

But like I said, my brother's like starting this little business and I'm just like super excited to help him out and do stuff. So I have a a laptop with all of his signed in Google, Facebook stuff. So it built GPT six Astra with full access to the computer while I was watching a movie for two hours on my laptop built out all the ads, okay, off of the website that Claude built. So all like actually good branding. Not like stupid AI brand like actually pretty cool branding. Especially for like a local cleaning thing that he's doing that's like miles ahead.

It built out six variations of Facebook ads with a super cool offer and then landing pages behind all of the ads. It set up a Facebook business account. It set up a Facebook business analytics account. It set up a Facebook ads account. It then triggered all of the ads and like built them to the city and basically found like who they should go to. And split tested all the ads. And then it put spin behind all the ads. And then it launched all the ads with I just like asked for my credit card. I was like, sure, like I I wanna test this out. You know.

Why not? Like I'll do it for my brother. I'm more interested in like where this goes at this point. I don't think I've told you guys about this yet. But I'm I'm like more interested in like what's like where is this gonna go? it did that. Then it launched Reddit ads, and then it used all the creative and sent it to my brother, and my brother spun up the Yelp ads. and then it built the Google business profiles for all the cities and surrounding areas and then it built landing pages for all the cities and surrounding areas. Again, it's just like doing this on my couch while I'm watching That's crazy.

So it had like it's got like the full computer access and so it's just able to kinda like Yeah. Just build out everything. So I I actually am not familiar with this. Is it how does is it like an app like like or 'cause I thought it was G on the web browser. GPT app on your Mac, all of this. Okay. It's just the GPT work app on your Mac. And then I just use like Astrophel, whatever model, whatever. And it's just doing all this, full control on the browser. It opens the computer, sends an email to my brother, hey, I need this information. Yeah, and like I'm not good at the targeting and like you know, I I just don't do that stuff.

So it got it right. And the the test was like, is it gonna be right? So it put the spin, it put the throttle behind it, it like split test the winners. And it basically built the entire website, the branding, the business, everything, and we've gotten seven leads. So it's working. Forty eight forty eight hours. Wow it it quite literally launched a business. Like Full stop. Not trying to make it a a brag session here, but was that a was that a single shot? Like it was doing all of that, like, hey, build out the plan for this goal of launching this company, or did you have to say, Okay, now go do Yelp, now go do Reddit, now go do that?

Yeah, I would say a little bit of both. I feel like I started this and didn't realize my goal was can AI launch a business for my brother? As like I'm just like curious. And then I used Claude to build the entire website, which was almost a one shot. And so you can go look at like Haven's website, it's basically identical to it. But it built all the landing pages for all the cities and that built the quiz funnel that runs off of all the ads and then like the the book of whatever. And then after that I would say is where the one shot probably came in of like, okay, yeah, it spun up six individual ads, came up with an insane offer.

Like your first clean's free, you don't pay for it. We just want you to donate to charity of your choice instead. Phenomenal offer for local services, right? That's amazing. Nuts offer. Build all the advertising around it, stock photos using in the ads. yeah, then set up the ad accounts for Reddit, Facebook, Yelp. Dude, I'm so excited to see where this goes. Crazy. Which also again just opens up like so many more ideas that I have now. 'Cause it's like I have a Mac mini sitting here that I'm not using, so now it's like okay. Like I haven't I haven't played with Astra, so No, I got I got some homework to do.

It's pretty cool. I mean, I definitely think you're hitting you're already we're already there in the sense of like the only barrier is agency of like what you want to do. So if if that's like start a business or if it's solve a pro it doesn't have to be start a business, it could be like solve a problem, like figure anything out. It's it's literally just on your own agency to say virtually anything is possible at this point and it's just you can leverage AI to like take off or give you an extension of assets and time and ability and it's it's just wild.

I don't know. I was I was pretty impressed. I don't I don't get blown away much by AI these days. That blew me away. Stripe is that the Stripe account? Wow. Yeah. It's it's wild when it takes over your entire computer. Because then there's you're not working with like API limitations, MCP limitations. Browser remote browser limitations. It's like your computer, your sign-ins. It's got access to everything. It's coming from a residential IP. There's no like red flags coming from your computer. You just have one of the smartest models in the world controlling your computer and trying to achieve a goal.

Do you hit limit issues like with Fable, with Astra? Or like what talk about that a little bit? With Astra, I've never hit a limit issue. I think they're Like if you look at GPT or OpenAI's Twitter account, you'll see like every two weeks they lower pricing or they lower usage. So you just get like more efficiency. So yeah, I've I've never hit it. I don't know. And what plan do you have on on OpenAI to I probably like if if somebody wanted to do this, you know, like, hey, launch a business on using Astra, is that like, I need the two hundred dollar a month plan?

Do I need the can I do it on the twenty dollar a month plan? Like what do you think? So I had a two hundred dollar a month plan and I had two hundred dollars in ad spend is the limit I gave it. So two hundred dollar GPT, two hundred dollar ad spend. Now I feel pretty confident that you could do it on the hundred. Like I I I don't think you need the two hundred dollar max plan. Obviously I I just do a lot with this stuff, so I have all the usage on both all the accounts. But yeah, I don't think you need it. I think we're also all pretty lucky in the fact that like we have businesses that can justify having multiple AI subscriptions.

You know, like a lot of people I think are probably gonna have to choose one and and kinda stick with it. But I th yeah, I'd be curious, you know, I I'm definitely interested to to test that out because I've always been a big claw person and haven't haven't used too much of open AI recently. So I'm they've super curious about it. I I kinda even regret like We like burned the ships, what was it, earlier this year with Chat GPT like switched. Yeah, no, we w we used to be all open AI and then we still have our subscription, but everything I do now is in cloud 'cause I do a lot of like coding and stuff and I just like I kinda wish I would have kept it, like dropped it to the twenty dollar a month one and like kept all the connections and all the context 'cause also on the flip side I think just putting it in perspective of how big this like AI, super intelligence, the whole like revolution thing is that I just feel it's like I don't know.

I'm never going back to get my MBA. I'll spend way more in learning about this stuff and make some mistakes and accidentally spend some tokens here or there. But well yeah, I just think like the open AI is confusing for coding for me because I don't understand like cloud repo access and like how that works with them or Claude is like extremely simple. You can code from your app super easily. I don't think OpenAI has cracked that yet. But the computer use is unbelievable. So like margin inside of a business, for example, so like okay, you use QuickBooks, you use Net Suite, you use whatever your like financial thing is for your company.

Opening the P N L and then opening your browser thing and then turning on voice. I I did this the other day and I talked for like an hour and a half. And I found like hidden margin in like four or five different areas where I just I could just see it in real time pulling out the P and L in more detail, going into each transaction and closing it, going to the next one, like, hey, I think in these areas like you're losing margin, here's what we could do. I I I literally did like I won't say the amount of money, but I was like This is like the best thing I've ever done in my life is what I walked away from that with like This was the best hour I've ever spent in business, essentially.

I love it. Well, we are we're go ahead, Michael. Wait, one more. You know, Jack's giving you all these like GPT work, like really, you know, important tips. I had mine go into my Amex platinum and toggle on all the offers because I got frustrated that I accidentally bought something without toggling on the offer offer. So it went through and toggled on like three hundred and forty eight offers and then My groc bot gave me a summary of like, hey, these are the ones you might actually use that are like useful. I was like, JJ might like that one. Yeah.

No, I 'cause I literally built an app that is similar to that that was like, just tell me what my benefits are for my Amex card. 'Cause I same thing, it's like you have a quarterly Lululemon credit and it's like how am I gonna remember w that I have to like go buy something at Lululemon? You know, like so yeah. Well let's let's finish it off. What's one one thing, one tip that you've got going into next week that either you're keeping in mind or you know, you want our listeners to to think about? Dang, I should have came prepared for this. I don't know.

Michael, you go first. man. I I wanna hear JJ's. Okay, yeah, yeah. You go, JJ. well, I've been doing like a lot of coding recently on on state OS and so I have linked Linear with Claude to keep track, like so now instead of me having like a note with all of the things that I want to do, all of that's in linear, which is a project management tool. And so now I've got like a ton of tasks in linear and I just tell Claude like, Yeah, just work on what's next. And so I've got like agents working in the background that just start picking up new things instead of me sitting there babysitting saying like, Okay, go next, go next.

Like it already knows like what projects are. So that's my that's my quick hit tip for for the next week that I'm stoked about. All right. I got mine. I'm going I'm c circling back to the beginning of the pod. It's Muse but using Muse has a if you have an iPhone the action button on your phone, Muse has an integration where you press that action button and it auto transcripts whatever and it just sends to Muse, which is pretty cool. And so I think my tip is like speed execution can be zero now. So if I have an idea, I virtually just always action button just say everything.

And then it it can go do like I was looking for a shirt today and like It was in between meetings and I was like, find me the one that gets here the fastest or if I can go get it and it just like looked for through every single store in Knoxville and found like one in stock of the exact one I wanted. But I don't know, it's like that's a super simple example, but I think speed to execution on like any idea, you can just with the personal agent thing and Muse or Crockbot, you can go super fast. Yeah, I'll I'll I'll I'll piggyback off of that, even though it's not quite here yet.

I think these metas were kinda pointless for a while. They were just cool to like take pictures of your kids at a soccer game or something. But the second, I think meta's gonna have a big advantage here when they actually have hardware. You think about like open AI, they've been talking about rolling out some kind of hardware. Anthropic has nothing, they're all just software. But bridging that gap to like how do you actually make it tangible to like quick do something in the real world? Cause, you know. Every little bit of friction just kind of slows you down there.

But it'll be interesting to see how quickly those come out and you can just be talking and coding wherever you're at. I'm excited. I love it. All right. Well thanks guys. Great, great first pod, and we'll see you next week. That's a pod.